Good Girl Snacks

Why good girl snacks ™ and why Hot Girl Pickles ™? 

The company and product name are communicating a mindset VS a physical state. The trends online following ‘hot girl walks’, ‘girl dinners’ etc. are used as adjectives to describe tapping into female energy to fuel an activity that ameliorates our day to day. We wanted to do the same with our snacks, we want them to fuel your pickle addiction, we want them to make you happy. We invite everyone and anyone to tap into the hot girl energy we know you all harness.